Video Case Studies

Retail

	Borders - Kevin Ertell - Former Senior VP of E-Commerce Hear how Borders launched their new eCommerce site, borders.com, to help customers easily search and browse through their massive inventory of products. Former Senior VP of E-Commerce, Kevin Ertell, talks about how Borders took the in-store experience and was able to enhance the experience online from adding customer reviews to wish lists.
	eBags - Peter Cobb - Senior VP and Co-Founder eBags.com, an international retailer with 7 eCommerce sites, carrying 520 brands and over 36,000 bags, uses Endeca to provide their customers with a simple and efficient online shopping experience. Hear, Peter Cobb, Senior VP and Co-Founder, talk about how eBags.com was able to increase their conversion rates to ultimately increase revenue.
	NBI - Jim Embke - Managing Director As one of the country’s leading continuing legal education providers, for the past 20 years NBI relied heavily on direct mail to reach its target customer base. With Endeca, NBI moved its online strategy forward and dramatically increased traffic to the site with the SEM module. The number of NBI.com pages indexed by large search engines like Google and Yahoo! went from just a few hundred to over 50,000 pages indexed and they’ve been able to decrease SEO spend by about forty percent.

Media & Publishing

	Financial Times Search: A Clean Slate Vision In a media industry undergoing a sea of change, The Financial Times spun out FT search to invent its future. The challenge: In business and finance, there is no wisdom of the crowds -- 20% of the people make 80% of the money. So a contrarian stance is valuable. But contrarians need more than the wisdom of crowds to search. The answer: Newssift, a vertical search site to help analysts reach deep into the "long tail" of news.
	Discovery Communications - Tara Bustamante - Product Manager Discovery chose Endeca’s Digital Asset Navigator (DAN) solution because of its speed of search results, superior flexibility, and depth of features. With better visibility into its assets, Discovery has created operational efficiencies and a competitive advantage in the form of new revenue streams, products, and opportunities for cost reduction.
	Chip Online - Mathias Plica, Managing Director Within a few months of the site launch, the Endeca implementation at CHIP Online led to an unprecedented return on investment – an 18% increase in site traffic. CHIP Online has seen a jump from 1.2 to 26.7 million index pages – over a 2,500 percent increase and reports a decrease in the number of abandoned searches and an increase in user engagement, with an 18 percent rise in the number of page impressions in one month, bringing monthly page impressions to nearly a quarter of a billion. Daily visits from Google have also jumped from 2,000 to 100,000, and it’s continually increasing without any slowdown.
	Financial Times Search \| Newssift.com - Robin Johnson, CEO Where two other search vendors failed, Endeca “pulled a rabbit out of a hat” and helped Newssift see: 30-times increase in performance; real-time interaction with information at immense scale; Search and Guided Navigation of five to eight million total articles with a goal of 15-20 million in the near future; indexing of over 8,000 news feeds, 100,000+ articles daily; six- figure hardware cost savings. Endeca helped Newssift.com become an intelligent, next-generation search tool for business people from FT Search, Inc. that provides insight into the global marketplace.
	iPhone/AutoTrader Video To expand their online presence, Auto Trader looked to the mobile web to keep their customers connected. With Endeca, Auto Trader was able to use the same guided navigation as their website providing their customers with the same rich experience no matter where they were.
	Auto Trader - Pete Hanlon - Chief Technical Officer With database performance and functionality suffering, Auto Trader looked to Endeca to help increase operational capacity providing enhanced functionality and scalability. Auto Trader now offers its customers editiorial reviews, dealer information, and targeted advertising providing the customer with a very customized experience.
	LexisNexis - Eric Platow - Director of Product Engineering With the launch of atVantage, Lexis-Nexis struggled with bringing together multiple internal and external resources to provide an easy-to-use searchable database. With Endeca, Lexis-Nexis was, for the first time, able to bring the data together and allow it to be searchable within one framework. Customers are now able to sift through all the databases to provide an intuitive result that's easy to understand to help make decisions faster.
	BCM (Emap) - Angus Swan - Head of Technology Emap provides online and offline publications, conferences, awards, exhibitions, festivals, data and intelligence services. Their main challenge was creating a new user experience online that would combine content, community, and commerce in an enmeshed and interwoven way. By partnering with Endeca, Emap was able to increase page impressions from 500,000 to 3.5 million and increase search activity by 900%.
	Auto Trader - Jody Goodall - Product Manager, Search As the UK's leading automotive website, Auto Trader struggled with the scale of the capacity the current infrastructure could handle. Looking for a leading-edge search applications provider, Auto Trader looked to Endeca for an offering providing easy navigation and search for their customers. By implementing Endeca, Auto Trader has been able to quickly add new user features and functionality making their site and mobile applications more dynamic than ever before. Since launch Auto Trader has seen the time spent on the site increase by just under a minute per user which equates to hundreds of millions of hours of extra eyeballs on the site.

Distribution

	RS Components - Richard Boynett - CIO Having a successful business model and growing exponentially, RS Components suffered with different systems and processes globally providing the challenge to collate data in a true global view. Not having the time or resources to ideally consolidate all of their systems, they decided to consolidate the data by using the Endeca platform to feed the supply chain.
	Brady Corporation - Rebecca Cattanach - Senior Project Manager "We had so many different data sources and so many different platforms coming together that we needed to bring them together in one basic platform where the user just saw a seamless environment and could navigate to whatever they were looking for or search for whatever they wanted and be able to get the result back. And just be able to get that without knowing that there's ten different things in the background going on."
	Sigma-Aldrich Video Case Study - Daniel Boesch - Marketing Manager, Life Sciences & Health Technology Sigma-Aldrich set out to increase it's entire online presence. With the help of Endeca they were able help their customers improve what they were looking for from 53% to 84%. The rate of customers adding products to their shopping cart increased from 1.7% to 5%. was only seeing a 53% "findability". More importantly, Sigma-Aldrich saw a 75% increase in conversion rate of customers actually buying products resulting in millions of additional revenue a year. With those results Sigma-Aldrich achieved a payback on the project within 6 months.

Manufacturing

Herrick Haenisch - Integrated Defense Systems - Raytheon Company
Raytheon was challenged with finding a way to provide their engineers with access to preferred supplier information in a way that enabled selection of parts with consideration of supply implications. Raytheon wanted to incorporate an "online shopping experience" to their internal systems providing engineers with access to multiple databases allowing for a long-term data access strategy.

Cabot Corp - Ted Kelley - E-Business and Sales Application Manager
With thousands of pages of downloadable material, learn how Cabot was able to double the amount of information downloaded by users with guided naviagation and advanced search on their site. Not only did downloaded material increase but Cabot also saw an increase on time spent on the site increase from two minutes to five minutes and user registrations increased by 130%.

Enterprise Search

AMR Research - Michael Melanson - VP of Information Technology
With the use of Endeca, AMR was able to provide its users with the ability to build reports, cutting out the involvement of IT, leaving their users to spend more time making the right strategic decisions. Senior management is now able to have full visibility into all sales activity within their CRM to make smarter and quicker decisions.